Tourism Authority Kiribati

Kaongora Newsletter

TAK Officer Participates in Tourism Resources & Utilization Training Workshop in Hainan, China

Ms Monika Rikita of the Tourism Authority of Kiribati participated in a thirteen-day training focused on Tourism Resources and Utilization for Pacific Island Countries, which was hosted by the International Cooperation and Exchange Center of the Department of Commerce, Hainan Province, China, from the 27th of August to the 9th of September 2024.

The overall aim of the program is to nurture competitive tourism professionals for the South Pacific region, supporting the sustainable prosperity of its tourism industry and elevating it as an international tourism destination. This training program is designed to equip participants with the knowledge and skills necessary to respond to global challenges, ensuring that the tourism sector in the South Pacific remains competitive.

It is an opportunity for China’s tourism industry and tertiary institutions to present and showcase their professional courses to participants, which overall focuses on the theme, ‘Tourism Resources Development and Utilization.’ In this course, the highlighted topics covered are:

-Planning and Management of Tourism Resources in China
-Public Tourism Policies in China
-Impact of Tourism Industry: Theory and Practice
-Sustainable Development of Tourism Industry
-Tourism Destination Services and Marketing
-Planning, Design, Operation, and Management of Tourist Attractions
-Marketing and Brand Building
-Concepts and Classic Case Analysis of Cultural and Tourism Integration – Application of Digital Tourism Technology
-Hotel Management: Intelligent Hotel Development

Apart from the theory-based sessions, participants had a chance to tour Hainan Province and visit the most famous tourist attractions, such as Qinghai City, Sanya City, and Wanning City. Participants also spent three days touring Shanghai Municipality and Suzhou City in Jiangsu Province. This activity brought participants together for an interactive exercise, allowing them to reflect on and share what they had observed and learned during the training program. It encouraged them to apply these insights in the areas most relevant to their respective islands.

A big ‘Thank You’ to the People’s Republic of China through the International Cooperation and Exchange Center of the Department of Commerce, Hainan Province, for funding support and the organization of this wonderful and rewarding training program.

The Climate Friendly Travel Programme to Support Sustainable Tourism in Kiribati

The Tourism Authority of Kiribati (TAK) launched the Climate Friendly Travel program on September 27, 2024, which aligns perfectly with the World Tourism Day theme of “Tourism and Peace.” This initiative is a significant step towards promoting sustainable and responsible tourism in Kiribati.

The Climate Friendly Travel program by SUNx Malta focuses on promoting sustainable tourism practices. By partnering with the Ministry of Malta and the Malta Tourism Authority, they aim to make tourism low-carbon, linked to the Sustainable Development Goals (SDGs), and nature-friendly. Their initiatives include educational programs like Diplomas, Registries, Chapters, Travel Clubs, and various services to encourage behavioural change toward more sustainable travel.

TAK’s officer Ms. Kiarake Karuaki completed the Climate Friendly Travel (CFT) Diploma program on the same day as the launch is a great example of commitment to sustainable tourism. Her expertise will surely contribute to the success of the Climate Friendly Travel initiative in Kiribati.

TAK will be rolling out the Climate Friendly Travel (CFT) program in Kiribati and developing a CFT Action Plan which will be a crucial step in promoting sustainable tourism practices within Kiribati. TAK will also be recruiting members (tourism operators, NGOs, and Government ministries), who be vital in making the Climate Friendly Travel (CFT) program a success in Kiribati. Their participation will help ensure that the initiative is comprehensive and impactful, addressing various aspects of sustainable tourism that contribute to peace in Kiribati.

TAK attends the Tropical Coastal Tourism Event in Sanya, China

The Acting CEO, of the Tourism Authority of Kiribati attended the Tropical Coastal Tourism Event in Sanya, China on 4-6th September 2024 as a guest speaker to the panel discussions on Indigenous Tourism panel discussions.

The event was organized by the Sanya Tourism Board and supported by the Pacific Asia Travel Association (PATA). The event’s theme “The Next Wave: Shaping the Future of Tourism Marketing in Tropical Coastal Cities,” brought together representatives from international tourism organizations, delegates from foreign city administrations alongside domestic governmental sectors and travel companies.

The Acting CEO, TAK had the opportunity to be featured in the additional panel discussions focusing on Indigenous Tourism: Enriching Journeys and Supporting Local Communities. The panelists consisting of WAITOC Australia, Tourism Solomon and Tourism Selangor of Indonesia, and Tourism Authority of Kiribati highlighted the importance of respecting and preserving indigenous cultures whilst promoting economic development through tourism.

For Kiribati as being the least developed tourism destination in the event, Ms. Onorio of TAK took the opportunity to highlight the importance of cultural tourism reflected in the newly launched Community Based Tourism initiatives in the Kiribati outer islands.
This was the first PATA event that TAK attended being a newly registered member since 2022.

TAK welcomes Miss Kiribati 2024 as a new ambassador for promoting Kiribati tourism

The Tourism Authority of Kiribati proudly welcomed Miss Kiribati 2024, Ms. Kimberly Tokanang Aromata as the new ambassador for tourism in Kiribati. In her new role, Miss Kiribati will promote the unique beauty and cultural heritage of the islands, helping to raise Kiribati’s profile as a must-visit destination.

To kick off her ambassadorship, Miss Kiribati was given the opportunity to travel to North Tarawa with TAK for a special photo and video session. This initiative is part of a broader effort to capture and showcase the natural wonders and cultural richness of Kiribati, with Miss Kiribati serving as the face of upcoming promotional campaigns.

Her involvement as an ambassador highlights the important role of young leaders in supporting and promoting the growth of tourism in Kiribati, contributing to the nation’s economic and cultural development.

Kiribati participated in the Te Ūnga Mai Professional Development Training in Rotorua New Zealand

Among the tourism professionals from the Pacific islands who participated at the Te Ūnga Mai Professional Development Training, Kiribati was represented by Ms Kiarake Karuaki – the Product Development and Investment Promotions officer from the Tourism Authority of Kiribati.

The four-day training held in Rotorua from 30 July to 2 August 2024 is designed to enhance the skills and capabilities of tourism professionals where the Pacific leaders come together and share their destination management journey including successes and challenges. It was an opportunity for networking and gathering practical knowledge, insights, and best practices where Pacific leaders further broaden their perspective allowing for a global exchange of ideas and strategies. Overall, such a program is instrumental in shaping future-ready tourism leaders who can navigate and manage destinations with foresight and responsibility.

Throughout the program, the Pacific Delegates also had the opportunity to join the New Zealand cohort of the Climate Champions Training facilitated by the Travel Foundation in partnership with Expedia Group. It brought together an interactive learning exchange that further discussed the urge for sustainable tourism development against the impact of global climate change for a resilient tourism industry in the Pacific.

TAK acknowledges the New Zealand Ministry of Foreign Affairs and Trade for the funding support, Regional Tourism New Zealand, Rotorua Regional Tourism Organisation and the RTOs, private sector, and government agencies at Te Unga Mai for the privilege to learn from their successes and the challenges they faced.

KNSL’s new Fast Ferry provides a new alternative to improve Travel & Tourism in the Gilbert Islands of Kiribati

The Kiribati National Shipping Ltd (KNSL) and the people of Kiribati are delighted with the arrival of MV Tobwaiko, a new fast ferry. The ferry is 15 metres long and 5 metres wide and can carry 50 passengers at a time. The speed of the ferry is supported by its twin jet engines that will run with speeds of 20 to 29knots. The ferry is supplied by Yahama Yachts, a Chinese-based company that builds maritime transportation.

A formal reception for the new fast ferry ‘Tobwaiko’ was hosted by KNSL at the Betio Port on the 7th of August 2024. The name of KNSL fast ferry ‘Tobwaiko’ is inspired by its meaning ‘nuture’ and will serve its purpose of providing fast ferry transportation between Tarawa port and several of the outer islands in the Gilbert Islands group of Kiribati.

On the Tourism side, ‘Tobwaiko’ fast ferry will also significantly support tourism in Kiribati by improving accessibility between islands, providing another alternative quick travel option convenient for both locals and tourists. With faster and more reliable transportation such as Tobwaiko, tourists can explore multiple islands in a shorter time, enhancing their overall experience. This increased connectivity can also help boost local businesses, such as hotels, restaurants, and tour operators, by bringing in more visitors. Additionally, Tobwaiko can help promote lesser-known islands, spreading the economic benefits of tourism and business opportunities more evenly across the country. Overall, it would play a crucial role in making Kiribati a more attractive and accessible destination.

KNSL will prioritize safety and comfort for travelling passengers whilst the ferry will be operated by a well-trained captain and crew of KNSL. On board Tobwaiko there will be restrooms, air conditioning, meal & beverage service, and Starlink internet for passenger convenience and comfort to enjoy travel experience by sea.

TAK seeks support from Board Directors for Tourism activities to be rolled out in 2025

TAK’s management team recently hosted a retreat for the Board of Directors at Nemat Resort in Buariki, North Tarawa, from August 23rd to 25th, 2024. The retreat aimed to secure the Board’s support for the new Tourism Regulations and the Kiribati Destination Brand.

With many Directors being new to the TAK team, the retreat provided an excellent opportunity for them to familiarize themselves with TAK’s management, review the organization’s mandate, and receive updates on the mid-year work review and current initiatives requiring immediate collaboration. Among these initiatives were the finalization of the preferred design concept for the new destination brand and the implementation of the Tourism Licence regulations. Additionally, the TAK team conducted a brief Mauri Way Training for the Directors during the retreat.

The retreat was very constructive and beneficial for both the Directors and Team TAK. Chairman Ruui Tabutoa emphasized the importance of collaboration, stating, that the Board entrusts TAK team as the technical advisors to the TAK Board and encouraged we must work together to maintain the momentum and drive TAK forward.

TAK conducted tourism awareness to YCL Banana, Kiritimati

On August 24th, 2024, the Tourism Authority of Kiribati was invited to conduct a tourism awareness session for the Youth Christian Living (YCL) group and Sunday School children at the Kiribati Uniting Church (KUC) in Banana, Kiritimati Island. This initiative is part of the YCL’s quarterly program, which focuses on nurturing young people’s relationship with the Lord. In addition to spiritual teachings, the program also invites the Tourism Office to deliver important tourism awareness sessions.

The event was held at the KUC Banana Mwaneaba, where a representative from the Tourism Authority presented to the youth and Sunday School students about the significance of tourism in Kiribati. The presentation emphasized their responsibility in safeguarding and protecting tourism resources and the environment to ensure future economic and socio-cultural benefits. The session was interactive and engaging, with the youth and children actively participating in Q&A discussions about their roles in supporting tourism development in Kiribati.

The Tourism Authority of Kiribati expresses its gratitude to the Minister of KUC Banana and the YCL Advisor for the invitation to conduct this awareness session. This collaboration reflects strong support and teamwork toward achieving the tourism goals outlined in the KV20 vision.

TAK Officer Embarks on Digital Tourism Journey with PTI Australia

Mr. Tiuti Biribo an officer of the Tourism Authority of Kiribati or TAK has recently completed a dynamic two-week internship with Pacific Trade Invest (PTI) Australia, focusing on Digital Tourism as part of the organization’s Talent Development Program. From August 5th to 19th, 2024, Mr. Biribo was immersed in the world of tourism promotion and digital engagement under the guidance of Tourism Manager, Ms. Onorina Fugawai.

The highlight of Biribo’s internship was representing the six “Hidden Treasures of the South Pacific” — Kiribati, Marshall Islands, Nauru, Tuvalu, Tonga, and the Federated States of Micronesia — throughout the roadshows. Held in six different Australian cities, these events provided a platform to showcase the unique charm and allure of these lesser-known destinations.
• Day 1 (August 5th): QT Hotel, Canberra
• Day 2 (August 6th): View By Sydney, Pier 2, Walsh Bay, Sydney
• Day 3 (August 7th): Cargo Hall, South Wharf Promenade, Melbourne
• Day 4 (August 12th): The Warehouse Loft, Fortitude Valley, Brisbane
• Day 5 (August 13th): Pier 33, Mooloolaba, Sunshine Coast
• Day 6 (August 14th): QT Hotel, Surfers Paradise, Gold Coast

Mr. Biribo’s internship journey was marked by a transition from observation to active participation. During the first three days, he keenly observed the roadshow dynamics, gaining valuable insights into event management, marketing techniques, and audience engagement. Empowered by this knowledge, he confidently took the stage from Day 4 to Day 6, delivering captivating presentations that highlighted the unique offerings of the six Hidden Treasures.

Mr. Biribo’s internship with PTI Australia proved to be a transformative experience. The blend of expert mentorship, hands-on involvement in the roadshows, and the opportunity to represent the captivating Hidden Treasures of the South Pacific has equipped him with a unique skill set and a deep appreciation for the power of digital tourism. This experience will undoubtedly propel him toward a successful career where he will be able to share his new knowledge and skills with TAK team to better promote Kiribati as a tourism destination.

Tourism Authority of Kiribati attended the inaugural stakeholder workshop on Pacific Island Early Warning System Workshop

The U. S. National Oceanic & Atmospheric Administration (NOAA) gathered climate change stakeholders in the Pacific to assist in assessing the current capacity and challenges in advancing flood and drought EWS. Participants included professionals from the National Meteorological and Hydrological Services (NMHSs), Sustainable Pacific Community (SPC), the World Meteorological Organization RA-V Regional Office, Non-Governmental Organizations such as Red Cross, local authorities, community organizations, and other stakeholders from the agricultural, tourism, and/or transportation sectors.

The 9-days’ workshop commenced from the 15th to 23rd July 2024, and in two-fold – one week workshop first for the forecasters and followed by the stakeholders’ workshop on the 22nd – 23rd July. The Ministry of Line & Phoenix Islands Development led the Kiribati team.

The stakeholder workshop is part of the implementation of the Pacific PREPARE (President Emergency Plan for Adaptation and Resilience) Plan. The PREPARE project will enhance capacity in the Pacific by developing training materials and delivering the training to climate services professionals and decision makers institutions in the region.

Following the workshop, NOAA will use state-of-the-art scientific methods to develop drought monitoring and outlook tools, provide training to stakeholders in the Pacific, and work with regional and national institutions in the region to co-develop drought risks in agriculture, water resource management, and food security. NOAA will further foster collaboration within the Pacific to enable effective planning to reduce the impacts of drought on the livelihood of people.

Kiribati, Solomon Islands, and Fiji are selected as pilot islands for this project.