Tourism Authority Kiribati

Kaongora Newsletter

Mauri Mark Assessment and Tourism Business Inventory Survey in Fanning

The Tourism Authority of Kiribati (TAK) conducted a Mauri Mark Assessment and the Tourism Business Inventory Survey on Fanning Island on 14-15 November 2022.

The Mauri Mark is part of TAK’s Tourism Restart Program and involves the assessment of licensed accommodation providers. The assessment criteria for Kiribati hotels and lodges include business operations, fire safety procedures, health & safety hygiene standards, facilities including in-room facilities, environmental sustainability practices and guest support services.

Four (4) accommodation establishments on the island were assessed, Ala Belle Etoite Guesthouse, Otan Aba Guesthouse, Biritita Guesthouse and Santo Kabiriera Guesthouse. Three of the properties were found to have not met most of the Mauri Mark standards and have been advised and consulted on the needs to follow all the standards and criteria. The three properties will be assessed again next year.

The team also had the opportunity to conduct the Tourism Business Inventory Survey (TBIS) on the island. The main purpose of the survey is to collect data and information on the services and facilities provided by accommodations. The reports indicates that there are no changes in the data and information collected compared to the 2021 survey.

Kiribati Visitor Satisfaction Survey continues

The Tourism Authority of Kiribati (TAK) is continuing its Visitor Satisfaction Survey (VSS) over this busy festive season period.

Launched in October 2022, the VSS program involves the dissemination of electronic customer satisfaction survey forms to international and local travellers who stay at local hotels and licensed accommodation providers.

To encourage visitor engagement, TAK visited hotels in South Tarawa to brief them on the importance of the VSS and how to capture relevant visitor details for inclusion in the survey.

The VSS provides insights into the guests’ satisfaction with their accommodation along with its facilities and services.

The surveys are anonymous, and no names are recorded. The results are then analyzed and shared with the individual hotels on a monthly basis.

The VSS program is one way TAK ensures that all hotels are meeting or exceeding their guests’ expectations and addressing customer service shortfalls reported by guests.

Tourism Kiribati to develop Sustainable Tourism Indicators

The Tourism Authority of Kiribati (TAK) is pleased to announce the appointment of Mr. Carl Obst and Mr. Mark Lound as Sustainability Data Specialists to support the organisation and the Ministry of Tourism, Commerce, Industry & Cooperatives (MTCIC) develop suitable indicators to measure the Kiribati tourism industry performance.

Through this project, TAK aims to develop a more holistic understanding of tourism’s benefits and costs beyond the traditional measure of International Visitor Arrival (IVA) and tourism contribution to national Gross Domestic Product (GDP) per capita. These will include the costs and benefits to of tourism to economic development, environmental preservation and social well-being across Kiribati communities.

Carl Obst is a Director at the Institute for Development of Environmental-Economic Accounting – IDEEA Group. He was the lead author and editor of the United Nation’s System of Environmental-Economic Accounting (SEEA) – the international standard for government work on accounting for natural capital. Prior to this work, Carl had a long career with the Australian Bureau of Statistics, including time at the OECD. His current work involves projects on natural capital accounting and sustainability measurement within the United Nations system, with the Capitals Coalition and with various companies and governments in Australia and internationally. Carl is a leading player in closing the gap between government and corporate approaches to natural capital accounting.

Mark Lound has extensive statistical experience managing the statistical operations of Tourism Australia and the Bureau of Immigration and Population Research as well as leading teams across economic and social statistics at the Australian Bureau of Statistics (ABS). Of particular relevance to this assignment, he has of recent times worked with Pacific Tourism Organisation (SPTO) and PARIS21 on a major assessment of tourism statistics in the Pacific and developed a Pacific Tourism Statistics Strategy (PTSS), the UNWTO assessing sustainable tourism statistics for Saudi Arabia, and assisted Kiribati with the analysis and presentation of results from their International Visitor Survey.

In the first part of 2022 he completed an assignment working with the ADB and Tourism Fiji to improve methodologies for measuring visitor expenditure in Fiji and provided expert oversight for the UNWTO Workshop on Measuring the Sustainability of Tourism for Asia and the Pacific.

This project is funded through the Asiad Development Banks’ (ADB) Pacific Private Sector Development Initiative (PSDI) and is scheduled to be completed in April 2023.

Tourism Kiribati applauds Wrecked Vehicle Compacting project

The Tourism Authority of Kiribati (TAK) applauds the Ministry of Environment, Lands & Agricultural Development (MELAD) for the successful implementation of the metal waste compacting program in Betio, South Tarawa.

Implemented through MELAD’s Environment Conservation Division (ECD) and funded by the Government of New Zealand, the program is administered by scrap metal recycling company Maucalay Metals Limited and environment project management company, Argo Environmental.

The project began on 01 November and has so far collected more than three hundreds (300) transport metal waste. Using bail type crushing machines, the wrecked vehicles are compacted and reduced to cubes ready for shipment to metal waste recycling plants overseas.

TAK acknowledges that this project will help address Tarawa’s wrecked vehicle waste management challenges and will contribute to the overall look and cleanliness of the island.

TAK also appreciates the efforts of the various Government ministries, NGO’s and communities that work collectively to help address solid waste management in Tarawa. These initiatives contribute to the enhancement of the Kiribati visitor experience.

Kiribati Commemorates 79th Anniversary of the Battle of Tarawa

Kiribati commemorated the 79th anniversary of the Battle of Tarawa in a solemn dawn ceremony at the U.S. World War 2 memorial monument in Betio, South Tarawa on Tuesday 22 November 2022.

The Battle of Tarawa was one of the first battles in the Pacific War during World War 2 and lasted between 20 – 23 November 1943. By the end of this campaign, nearly 6,400 Japanese, Koreans and Americans died on the tiny island of Betio in the 76 hours of fighting. This earned its name as the bloodiest battles during World War 2.

The commemoration ceremony began with a traditional welcome from the elders of Betio, followed by a moving memorial remembrance service led by the Kiribati Uniting Church Deputy Moderator Reverend Tioti Timon.

In his address, President of the Republic of Kiribati, His Excellency Taneti Maamau said “my wife and I have the great pleasure in joining you today to pay tribute to the US Servicemen and women, that have bravely fought for peace and harmony. While history cannot be changed, the bravery, courage and selfless determination of the fallen and of the survivors must forever be recognized and honoured”.

President Maamau shared that “by remembering, by telling our stories, we hope that their legacy becomes a source of inspiration for nations to forge peace with one another”.

In attendance was a delegation from the U.S Embassy in Suva Fiji led by Army Attaché Lt. Colonel John Paul A Smock, the High Commissioner of New Zealand to Kiribati, H.E. Andre Van Der Walt, Deputy High Commissioner of Australia, Timothy Gill, Deputy Mayor of Betio, Government officials and community elders.

Lt. Colonel John Paul A Smock whilst acknowledging the commemoration said that “today, the United States is enhancing its commitment to Kiribati and the Blue Pacific, and I thank God that I am privileged enough to be part of that effort. Our shared past unites us, and our shared future will only make us stronger.” He thanked everyone present for their time today and for the opportunity to remember those who gave so much in the cause of freedom.

The event concluded with refreshments served by staffs and management of the Tourism Authority of Kiribati (TAK).

Kiribati presents at 2022 Global Sustainable Tourism Forum

Tourism Authority of Kiribati CEO, Petero Manufolau presented Kiribati’s aspirations for sustainable tourism development at the 2022 Global Sustainable Tourism Forum in Seoul, Republic of Korea on Thursday 10 November 2022.

In addressing the forum on climate action in tourism destinations, Manufolau shared the steps that TAK has undertaken towards sustainable tourism, beginning with the development of the Kiribati Sustainable Tourism Policy Framework that was launched in 2021.

As a destination most vulnerable to the impacts of global warming, the Kiribati tourism sector plays an important role in mitigating the impacts of climate change through responsible and regenerative tourism practices.

He added that “the Kiribati tourism sector is at a very unique stage of industry development and that TAK is working to develop sustainability indicators and a Kiribati Sustainability Policy that will set the guidelines the industry’s development”. He added that “we only have one chance to get this right and government, development partners, civil society and community support will be vital if Kiribati is to realise its full sustainable tourism development potential”.

CEO Manufolau also called out to international sustainable tourism best practice specialists and sustainable tourism development agencies to support the Kiribati tourism sector’s initiative for effective climate action in tourism.

Following his presentation, Manufolau participated in a panel discussion on accelerating the transition to green tourism. Panelists included representatives from the United Nations Environment Program (UNEP), Greenview Hospitality, Singapore, Jaya House, Cambodia and Rogers Hospitality, Mauritius.

The keynote address for the event was delivered by Ms. Sofia Raquel Gutierres Laza, Deputy Director, United National World Tourism Organisation (UNTWO) with special remarks from Mr. Jorge Laguna-Cells, Head of the One Planet Secretariat, UNEP.

The event was jointly hosted by the Korea Tourism Organisation (KTO) and the Ministry of Culture, Sports & Tourism, Republic of Korea.

Connectivity vital for tourism in Pacific Small Island States

Republic of Kiribati’s Minister for Tourism, Commerce, Industry, and Cooperative (MTCIC), Honourable Michael Bootii Nauan, highlighted the concerns of Small Island States and Territories regarding air connectivity to SISTs in the region.

He made these comments as a panelist presenting on Improving Air Connectivity for Small Island States at the Pacific Sustainable Tourism Leadership Summit, organised by the Pacific Tourism Organisation (SPTO) at the Edgewater Resort and Spa in Cook Islands.

Hon Nauan was part of the Ministerial Panel 2 on Enhancing Pacific resilience and competitiveness through sustainable tourism alongside French Polynesia Vice President Honourable Jean-Christophe Bouissou, Cook Islands Associate Minister for Tourism Honourable Tingika Elikana and New Caledonia Tourism Director General Ms. Julie Laronde.

In highlighting his recommendations to the question of ‘How air connectivity to SISTs could be improved, Hon Nauan shared that continued Development partner support to connect SIST with source markets, where the Nauru Airlines Island Hopper Program, supported by DFAT, effectively connects Nauru, Kiribati, RMI, and FSM with Australia on a fortnightly basis.

He added that there is also an opportunity for PRC-aligned countries to attract the Asia market through seasonal or charter services supported by our Chinese counterparts. Development partner support through destination marketing to help support SIST promotional initiatives in the source market will also help improve loading for supporting schedules.

On airline support, Hon Nauan expressed that current Pacific air carriers play an important role in enabling SIST destinations to grow through reduced fare consideration where possible and more flexibility on SIST sector fares to allow for last-minute changes dues to industry conditions in SIST’s.

“If we are talking about sustainable tourism- connectivity on the region, what comes to mind, how we can connect those dots and how to maintain this. Flights to these SISTs are very high, and many tourism refrains from traveling across,” Hon Nauan mentioned.

The Pacific Sustainable Tourism Leadership Summit was held on Wednesday 02 November, ahead of the Pacific Council of Tourism Ministers meeting on Thursday 03 November 2022.

Inaugural survey visit by TAK to Tamana island

The distant island of Tamana also known as “My small paradise” was visited by the Research and Statistics Division to carry out its annual workplan activities. These activities include the Outer Island Perception Surveys (OIPS), the Tourism Business Inventory Survey (TBIS) and island mapping.

The OIPS is a survey seeking the views and perceptions of the locals on the value of tourism to their communities and island. Some of the information collected relates to income from tourism; the perceived environmental, economic and sociocultural impacts of tourism to name a few.

The TBIS was the second survey conducted and it collects information such as staff numbers, room and bed inventory, and facilities and services offered from the accommodation providers on the island. This is part of TAK’s annual workplan to update the national accommodation database for the Gilbert, Line and Phoenix islands.

There are 2 accommodation providers on the island, namely the Tamana Island Council Guesthouse and the Kiribati Protestant Church (KPC) Guesthouse located in Bakaaka village.

The team also plotted tourism attraction sites on the island using a GPS device for mapping purposes. The completed visitor map will serve as a guide for those who wish to explore the island.

TAK was part of the Ministry of Tourism, Commerce, Industry and Cooperatives (MTCIC) team that visited Tamana to celebrate the National Coconut and Cooperative Day for the first time on the 22nd of October.

Accompanying the Honourable Minister for Tourism, Commerce, Industry and Cooperatives, Mr Booti Nauan along with his wife Dr Tabuaka Nauan, were diplomatic representatives from the Chinese Embassy, Australian High Commission, New Zealand High Commission and the owner of OceanLink.

This was the first the time for the Research & Statistics Division to conduct its activities on the island.

Kiribati signs Pacific Leader’s Sustainable Tourism Commitment

Kiribati’s Minister for Tourism, Commerce, Industry and Cooperative (MTCIC), Honourable Bootii Nauan affirmed his country’s obligation to sustainable tourism development when he signed the Pacific Leaders Sustainable Tourism Commitment in Tarawa this morning.

This regional commitment by the Pacific Council of Tourism Ministers commits to elevate sustainable tourism as a regional priority for environmental, socio-cultural and economic development. The Council further commits to make tourism in the Pacific a force for good by adopting the Pacific Sustainable Tourism Policy Framework to put the tourism sector and communities on a path to sustainable recovery by 2030.

In signing this commitment, Hon. Nauan said that “this is a step forward in the right direction for us as we meticulously work to map Kiribati’s tourism development journey based on the core values of resilience and sustainability”. He added that Kiribati is a pristine destination that is deeply rooted in rich cultural values and must ensure that these are preserved through tourism.

Kiribati’s commitment to sustainable tourism development is framed in the country’s Sustainable Tourism Development Policy Framework developed in 2021. The framework provides the platform for the development of sustainability indicators for the destination in 2022 and its National Sustainable Tourism Policy scheduled for early 2023.

Hon, Nauan will lead his delegation later this month to formally submit its commitment at the Council of Tourism Ministers meeting and Pacific Sustainable Tourism Leadership Summit in Rarotonga, Cook Islands.

TAK conducts Onotoa island survey

The Tourism Authority of Kiribati (TAK) through its Research and Statistics Division visited Onotoa Island to conduct Tourism Outer Island Perception Survey (OIPS) and Tourism Business Inventory Surveys (TBIS). The team from TAK also plotted current and potential tourist attractions on the island and will use these GPS plots produce Onotoa island visitor maps. This is the first time TAK has such activities  on the island.

The OIPS is a survey which measures the local’s perceptions on tourism such as; tourism impacts on their communities, tourism contribution to local economy; and environmental, social and economic impacts of tourism on their island.

The TBIS survey on the other hand is part of the Research and Statistics Division’s annual workplan and this survey aims to update TAK’s national accommodation database to ensure that collected data and information are accurate.

The development of maps that clearly identity tourism attractions on the outer islands will be helpful to travellers who visit the island. This initiative is part of TAK’s activity to develop visitor maps for all islands in the Line and Gilbert group. The TAK team also visited shrines and other historical areas to ensure they are included on the map of Onotoa.