Tourism Authority Kiribati

Kaongora Newsletter

Kiribati presents at UNWTO Sustainable Tourism workshop

The Tourism Authority of Kiribati (TAK) participated in the UNWTO hybrid Workshop on Sustainable Tourism Product Development in the Pacific Islands as a key virtual presenter for Pacific Small Island States on Wednesday 31st March 2021.

The event was hosted at Holiday Inn Suva, Fiji, and participants included government and national tourism office officials, development partners, academics, and tourism private sector representatives from around the Pacific and Asia.

The workshop was designed to support and advance the development of sustainable tourism products in the Pacific Islands. It also encouraged the exchange of good practices in sustainable tourism development between Pacific Islands and pioneer countries and promoted and disseminated the findings of the UNWTO/APTEC Publication on Sustainable Tourism Product Development Opportunities in the Pacific Islands.

In TAK’s presentation, CEO Petero Manufolau shared measures taken by Kiribati to incentivize the development of sustainable tourism products and strategies and progress undertaken to accelerate the development of a sustainable tourism development strategy. He also shared Kiribati’s success story on the Kiribati Plastic Tourism Waste initiative, a program which earned the destination a Creative Tourism Award in January 2021.

Staffs of TAK used the virtual workshop to familiarise themselves with post covid sustainable tourism development initiatives and best practices from the region.

TAK’s participation in the workshop is an important pathway in the development of Kiribati’s Sustainable Tourism Policy which is scheduled to commence soon.

 

 

 

Environmentally Responsible Building for Kiritimati

KPF new building

Kiritimati (Christmas) Island in the Line Group on the Eastern part of Kiribati is better known for world class game and bone fishing with spectacular fishing flats that continue to attract fishing enthusiasts from around the world. It is also where every new day begins and leads the world in welcoming new year on every 01st of January.

As the first to welcome each new sunrise, Kiritimati has taken that status to the new level with the construction of the islands first environmentally responsible building complex that will harness the full potential of the sun with renewable solar energy. The building was officially handed over to its owners, the Kiribati Provident Fund (KPF) on Friday 26 March 2021.

Constructed by local builder, Betty’s Construction Services, this first of a kind complex for Kiribati features 24 rental rooms, a board room, 200 pax capacity conference room, lounge bar, accommodation with an open courtyard in the center.

The 360-degree design complex features large glass wall panels that will allow for sufficient light inside the building at any time of the day thus reducing the need for extra lighting.

The building complex will primarily be solar powered with supplementary diesel power available as backup. Such a power source will mean that all the KPF offices, boardroom, conference room and lounge bar will be 100% solar powered while the rented office spaces will be 90% solar powered.

Hon Mikarite Temari, Minister for Line & Phoenix Islands Development (MLPID) received the building from Betty’s Constriction on behalf of the Minister for Finance and Economic Development (MFED), Hon Dr. Teuea Toatu, who is also minister responsible for KPF.

In the handover ceremony, Hon Temari expressed that government was very impressed with the project which was carried out during the Covid-19 border closure and provided employment opportunities for many people in Kiritimati.

The project cost AUS$7million and was funded by the Kiribati Government.

Ecotourism in Abemama

Ecotourism packages featured prominently at the recent Cultural Trade Fair held on the island of Abemama from 12 – 13 March 2021.

An initiative by the Cultural and Museum Division of Ministry of Internal Affairs (MIA) and in collaboration with government stakeholders, the Cultural Trade Fair showcased how the Cultural Trade Fair showcased how maintaining our traditional knowledge and skills can address food security challenges in response to the adverse impacts of climate change on the island.

Consistent with the aim of the event, the Reina village ecotourism venture showcased it’s agritourism package, including a delightful food presentation of local produce when it catered for morning tea and lunch on Day 1 of the event.

Baretoa village, well known for their unique cultural entertainment provided guests with a unique flavour of Abemama through traditional songs and dance.

Mrs. Teitirua, the Island Development Officer (IDO), stated that “the two villages are very fortunate to have this opportunity as it enables them to showcase and promote what they have learnt, particularly food security initiatives that enhance visitor experience.”

Other activities at the Trade Fair included the sale of local food produce and handicraft, school competitions, Mauri wear fashion show, coconut games, and cooking competition.

TAK’s participation at this event was supported by the Kiribati LDCF (Least Developed Countries Fund) – Food Security Project, funded by the Global Environment Facility under the United Nations Development Program. A project initiated under the Environment and Conservation Division of the Ministry of Environment, Lands and Agricultural Developments.

The event was held at Uee n Abemama Maneaba, on Kariatebike Village and was hailed a success by the organisers and people of Abemama.

 

Tourism Surveys on Abemama

The Tourism Authority of Kiribati (TAK) conducted its Tourism Business Inventory Survey (TBIS), Outer Island Perception Survey (OIPS) and an update of the tourism map for the island of Abemama earlier in March 2021.

TAK conducted the TBIS to update the accommodations and tourism operators’ database.  Data collected included operators’ services and facilities, location, contact details, climate change impact on their operations and waste management challenges.

The OIPS on the other hand was a means for the TAK to determine locals’ perceptions on tourism, in particular its environmental, economic, and socio-cultural impacts.

The OIPS was conducted in the villages of Kabangaki, Tebwanga, Bangotan te Kabwaia, Kariatebike, Tabontebike, Reina, Baretoa, Tekatirirake, Tanimainiku and Tabiang.

The tourism map of Abemama was updated using GPS to plot locations of new or previously unmapped tourism sites. Among the new sites were historical sites and idols in Kenna, part of Kabangaki village at the southern end of the island and on Biike islet. The updated map will allow visitors to locate accommodations and tourism sites on the island.

The outcomes of the surveys and mapping on Abemama will be used by TAK to assist in planning activities and programs for the development of Tourism on the island and will be shared with relevant stakeholders. Once finalised, a full report will be available in the Resource Centre on the TAK corporate website.

The surveys will also be carried out in other islands throughout 2021.

This trip was supported by LDCF-1 project, funded by the Global Environment Facility and implemented under the Environment and Conservation division with the support of the United Nations Development Programme.

 

New Bungalows in Abemama

New Bungalows in Abemama

Abemama Island’s position as an ideal tourism destination has been boosted with opening of new island bungalows at Binoinano village in Tabontebike.  Run by the Santo Antonio Catholic Parish, this new establishment features 6 overwater bungalows (buia), a communal kitchen, traditional resting area, and a convenience store.

The bungalows have been beautifully designed and built using local materials contributed by church groups (makoro) from each village. Construction took up to 3 months and the bungalows can accommodate up to 20 guests.

Head Catechist of Santo Antonio Parish shared that the official opening celebration of the bungalows was low key as the church is currently observing the season of lent.

Head Catechist added that “this opening marks the first part of the project.  There are plans to extend further out onto the lagoon to build more bungalows this year and accommodate more visitors.

The Parish is keen to work with the Tourism Authority of Kiribati (TAK) to develop accommodation packages, build capacity for its employees and market and promote the destination.  TAK congratulates the Santo Antonio Catholic Parish on their community tourism initiative and looks forward to working with them to grow tourism to Abemama.

 

Kiritimati Celebrates Quantum Leap Day 2021  

The Kiritimati (Christmas) Island Quantum Leap celebration organized by the Ministry of Line & Phoenix Islands Development (MLPID) and extension ministries and companies on the island was held on Thursday 11 March 2021 with the theme “Our collective future is our shares responsibilities”.

The event was officially opened by Minister for MLPID, Honourable Mikarite Temari on behalf of His Excellency Te Beretitenti Taneti Maamau and the Kiribati Government.

In his address, Hon Temari stressed the importance of improving customer services to the public and that Government cannot achieve its development vision if employees are not doing their work well for the future development of the nation.

The Honourable Minister added that all employees are very important to the government, where no one is left behind and that they are all important for the development of Kiribati. To emphasize his message on the need to persevere and work diligently, Hon. Temari drew comparison from the story in the Holy Bible of the Israelite’s struggle in the dessert before they reached Canaan the promised land. He stressed that employees should be sincere in their work to help accelerate developments and improvements so that Kiribati achieves its development vision as intended in the KV20.

The official opening was attended by His lordship Mayor for Kiritimati Urban Council Natua Teiti, Head of Divisions, Government employees and students.

The event also included an expo where government ministries and private organisations had the opportunity to promote their services and sell their products to the general public.

Mary’s Motel Partial Renovation completed

Mary’s Motel, the popular family-owned accommodation in the heart of Kiribati’s capital Bairiki has completed the renovation of 4 rooms in its old wing rooms and 1 standard room.

Hotel Manager Mr George Teanako says “the partial renovation is a touch to improve its looks and ambiance.” He added that ‘given that we do not have international visitors and that revenue has been low, any plans for major renovations will need to be delayed for a while longer and this is what we can do during this quiet time”.

In his brief, Teanako also noted that the Mary’s Motel’s aim is to offer the best value for money to both the international and domestic market and they will continue to focus on maintaining high standards in their services.

Mary’s Motel is a family-run operation and has been in business since 1990. What started as a 4 rooms and small restaurant establishment has now expanded to 15 units, fully operational restaurant, and meeting facilities for up to 15 people. Average reviews for Mary’s Motel on TripAdvisor rates the property at a 3.5 with location and service at 4 out of 5.

For more information, visit: www.marysmoteltarawa.com

 

Tourism celebrated at Ministry Showcase.

The Ministry of Information Communication Transport and Tourism Development (MICTTD) hosted its 1st National Showcase with theme ‘Sustainable Connectivity Enhances Productivity and Wealth’ on Friday, 05 March 2021 at the Bairiki Square, South Tarawa.

In his opening address, the MICTTD Minister, Honourable Tekeeua Tarati said that the main purpose of the MICTTD Day is to showcase the different services provided by his ministry and associated state-owned enterprises (SOE’s). Hon Tarati added that he hoped that through the showcase, the public will understand the important roles of the ministry plays and to utilise their services accordingly.

The event was officially opened by the President of the Republic of Kiribati, HE Taneti Maamau and was attended by a delegation of government ministers, diplomatic missions, business operators and students.

Tourism Authority of Kiribati (TAK) used the even to raise awareness of the work it does in training and capacity building, marketing and promotion and product development. The presence of high school students at the event also gave TAK the opportunity to speak to them on career opportunities available in tourism and tertiary courses available for tourism both locally and regionally.

Reigning Miss Kiribati and Mauri Experience brand ambassador, Miss Baniti Ekeieta Semilota was also at the event to promote special deals and packages offered by accommodation providers for the domestic market.

Other exhibitors at the event included Air Kiribati, Kiribati National Shipping Line, Vodafone, and Kiribati Land Transport Authority. End

South Tarawa Marketing Consultation

The Tourism Authority of Kiribati (TAK) conducted its first marketing consultation with South Tarawa Operators on Thursday 11 March 2021.

The consultation is part of the TAK’s Recovery Marketing Plan development program and was also an opportunity to gather updated product information and discuss issues that are important to operators during these challenging times.

Feedback received from the consultation included the positive impact the Mauri Experience campaign has had in stimulating demand in the local market. Operators acknowledged that it (campaign) continues to create awareness on their special offers and generate bookings to their properties.

Through this consultation, TAK has also identified some immediate training and marketing needs for select operators and actions are being taken to address them.

The consultations also gave TAK the opportunity to discuss the training component for the Kiribati Tourism & Hospitality Protocols for the New Normal and its reset program. This will play an integral part in preparing the tourism industry for when the Government of Kiribati approves border reopening.

TAK will continue its marketing consultations in Kiritimati and the outer islands before developing and implementing its Recovery Marketing Plan.

TAK Staff completes JICA Marketing training

Tourism Authority of Kiribati (TAK) Senior Marketing and Promotion Officer, Ms Sarah Teetu, has completed the Japan International Cooperation Agency (JICA) Tourism Promotion and Marketing online virtual training course under the JICA Knowledge Co-Creation Program (KCCP) for the JFY2020. The virtual training was held from 15 – 26 February 2021.

The course offered practical insights and effective steps that can be adopted in the Kiribati context especially on its domestic market and reset marketing strategy.

Ms Teetu stated that “the training has also assisted me in understanding practical information on proposed mitigation strategies against covid-19 crisis and recovery planning”. She added that her the training will assist her as she leads the development of TAK’s digital marketing strategy and destination marketing plan.

Participants to the course included tourism employees from the Pacific, South East Asia and Latin American.

The Tourism Promotion and Marketing course is one of the many that JICA offers Kiribati annually and TAK is indebted to them for their commitment to building tourism management capacity for TAK.