In 2020, the Pacific Asia Travel Association (PATA) in partnership with BBC Global News launched the Destination Insight Series in response to the outbreak of COVID-19. The webinar series takes a close look at various destinations around the Asia Pacific region and examines how they have been dealing with the COVID-19 pandemic and preparing towards recovery. The panel discussion will provide a 360° perspective of each destinations’ on-ground activities and preparations from operations to marketing and communications.
On Thursday 27 January 2022, the series explored the warmth of Micronesia specifically focused on Kiribati, Palau & Guam. Participants to this session included travel trade and tour operators from around the world.
In their introduction to the session, PATA highlighted that Micronesia is a spellbinding world abounding with warm caressing breezes, captivatingly rich culture and exotic adventure all dancing around in unison under the thick golden rays of an arching tropical sun. The mysterious, the magical and the modern sides of life all lie within easy reach for the welcomed visitor, just like a swollen ripe mango dropping from a mango tree into a waiting hand.
Together with Guam, Micronesia comprises of the Commonwealth of the Northern Mariana Islands, the Republic of the Marshall Islands, the Federated States of Micronesia, Republic of Kiribati and Palau, with each different island chain offering a unique and unforgettable experience.
Through this session, Hon. Ngirai Tmetuchl Minister of Human Resource, Culture & Tourism Development, Palau and Mr. Gerald Perez of Guam Visitors Bureau and TAK CEO, Petero Manufolau agreed on the need for a unified regional approach to marketing Micronesia as a destination in itself.’
The recorded version of the session is available on YouTube
