The Tourism Authority of Kiribati (TAK) has released its report on the Outer Island Perception Survey (OIPS)for Abemama Island.
The survey was conducted to gauge islander’s perception on tourism development in Abemama and identify growth opportunities that TAK and relevant stakeholders could consider for the island destination.
Data were collected through a series of interviews with locals in March 2021. The respondents’ ages ranged from 20-70 years with a gender split of 60% female and 40% male.
The survey measured income from tourism products sold as well as tourism activities and attractions that islanders felt were available to visitors.
This report also aims to identify any gaps in the tourism sector on Abemama and for TAK, the local island council and communities to work together to bridge these gaps and present Abemama to the world as a truly unique tourism destination.
This is the 3rd report of its kind after North Tarawa and Banaba and similar surveys will be conducted for other outer Gilbert islands.