The International Visitors Survey 2019 (IVS 2019) report will be released in July 2020 following the conclusion of the survey in 2020. The IVS 2019 ran for a period of 12 months, having commenced on March 25th 2019 and conducted by enumerators and TAK staff using iPads supplied by the Pacific Tourism Organisation (SPTO).
The IVS is an internationally recognized survey using two methods, online questionnaires sent to departing visitors or face to face interviews at the departure lounge of the airport. Among the data recorded in this project were; preferred mode of transport; average amount spent on accommodation and meals; purpose of visit; satisfaction with facilities and services used or experienced while in Kiribati; tourist activities participated in; demographics; whether or not they would recommend Kiribati to friends and family and many others.
The survey managed to capture a total of 1405 responses with 1155 from Tarawa and 250 from Kiritimati.
Furthermore, the IVS 2019 was developed in partnership with the SPTO and funded by the European Union – Kiribati Cooperation. The SPTO also provided the iPads on which the questionnaires were loaded and also provided the training on the use of the iPads.
The data is being analysed in-house by the TAK Research & Statistics division.
The Report should provide insightful details into where Kiribati lies in terms of tourist satisfaction, comfort and safety and allow policy makers, the private sector and the communities to work together to fill the gaps identified in the survey for the benefit of both the locals and our visitors.
