22 October 2019:
Tourism Authority of Kiribati (TAK) was part of the Kiribati delegation to the 3rd China – Pacific Islands Economic Development and Cooperation Forum held in Apia, Samoa on 21 October 2019.
The delegation was led by the Hon Minister for (MELAD) and included government officials from various ministry’s and the office of the President.
In its submission, TAK recognized the potential that the People’s Republic of China presents for the Kiribati tourism market and the need to raise awareness on tourism investment opportunities across the nation.
TAK attends 3rd China – Pacific Economic Development and Cooperation Forum
Chief Executive Officer, Petero Manufolau used the forum to create awareness on Kiribati’s vision for its tourism sector highlighting that the delivery of Air Kiribati’s Embraer jet aircrafts in December will mean a giant leap forward for the destination.
TAK shared that the sustainable growth of tourism in Kiribati however cannot be realized merely by the increased airline seat capacity from 2020. Other factors such product development, effective marketing and promotion and a China ready approach to human resource development and service delivery play an important role in achieving this. Most vital to all these is an initial commitment to tourism infrastructure investment that will help pave the way for sustainable tourism growth in Kiribati.