The Tourism Authority of Kiribati (TAK) offices in Tarawa and Kiritimati hosted the last sets of the Pacific Trade and Invest (PTI) Australia’s Advance Tourism Digital webinars for their respective tourism operators on Wednesday 04 November 2020.
The webinar covered Content Marketing, Distribution Strategy and Online Payment Solutions and were an extension of the Search Engine Optimization (SEO) and Search Engine Market (SEM) online workshops that were held earlier in October.
TAK is leading its industry’s efforts to strengthen Kiribati’s online presence and believes that such an initiative by PTI positively contributes to growing capacity in the digital marketing space for its tourism operators. TAK acknowledges that the content of the webinars was applicable given the status quo in international tourism and the training has helped open their minds to the opportunities available through an effective digital marketing program.
The webinars were attended by 8 operators in Tarawa and 4 operators in Kiritimati.
